Position yourself better. Get paid more.
In 3 hours learn how to position the unique value you bring to any audience! Made just for generalists.
Nail your career!“After years of stumbling, I finally have a one-liner I’m proud of!”

Klara, Fractional COO

Having multiples skills can weirdly feel like being lost
- You know you’re great at lots of things, so why can’t you communicate this when it matters?
- You don’t feel confident in telling a concise, compelling career story
- You see people with traditional careers landing opportunities over you, even though you know you’d do a better job
Positioning yourself isn’t magic; it’s a learnable skill
If you’ve made it this far, you’re really, really, really not alone. In fact, being able to articulate your value is the number 1 challenge our generalist crew comes to us with. And it makes sense! I mean, how do you convey that you CAN do many things really well, when every job you see online is super specialized? It feels like there’s no room for it.
But without a doubt, the world needs YOU. Not a diluted, pigeon-holed version of you. A few tweaks to how you tell your story to make it punchy, memorable and convincing will unlock more doors than you can imagine.
This isn’t a nice-to-have skill. This is an investment that’ll pay dividends for the rest of your life: helping others see your brilliance.
Transform your story from high-noise to high-value
Identify your strengths and superpowers
Goal: We’ll spend time on one of the most high-leverage things you can do to develop confidence & conviction in your story.
- Map your strengths and your skills
- Zero in on what energizes you, and the things that drain you
- Get clear on the work you do that feels like play (we want you playing in this zone of genius more!)
Craft your generalist narrative
Goal: Let’s nail your story! You’re often being evaluated against specialists so emphasising your secret interdisciplinary sauce is of super importance.
- Learn the framework that makes your story INSTANTLY compelling to any audience
- Have a range of story narratives in your pocket
- And, of course, craft your one-liner (everyone’s favourite!)
Create your portfolio
Goal: Every generalist should have a digital personal portfolio that does a great job of showing, not telling, your narrative.
- Create a headline that makes people lean in
- Learn how to include the data that matters most
- Learn how to make it easy-breezy for someone to work with you
Nailing your narrative when it matters
Goal: Revisit this part of the workbook whenever you’re prepping for an interview or high-stakes negotiation.
- Get a full list of interview prep questions
- Learn the method that helps you tell stories that convey your value quickly
- Get inspired by a swipe file of 30+ generalist personal websites
Peek inside




Now you can confidently nail your narrative, every time

See your skills and strengths in a whole new light
You already know the magic that you bring; you likely just need to make it punchy and clear. This guidebook helps you do just that!

Know how to stand out in a competitive market
Don’t compete against thousands for the same job – learn how to become a category of one.

Gain lifetime access; revisit your positioning as your skillset evolves
You’re a generalist, so we know you’re not gonna stay stagnant! Keep tweaking your positioning with access for life.
It’s FOR you if:
- You struggle when someone asks ‘so what do you do?’
- You feel your one-liner isn’t showcasing your full talents
- You keep missing out on opportunities
- You don’t have a cohesive story with a golden thread throughout
- You enjoy self-paced learning
It’s NOT FOR you if:
- You feel super confident in your narrative
- You aren’t looking for growth opportunities in the near future
- You need 1-1, or live, support
Positioning Guidebook
A practical guide to help you articulate your generalist value to any audience
$50 (lifetime)
- Identify the strengths that make you unique
- Craft your generalist narrative
- Generalist positioning guidebook ($100 value)
- Create your generalist portfolio
- 50+ examples of generalist websites to get inspired
Frequently asked questions
Is this really lifetime?
Yes! Upon purchase you’ll access the guidebook and all future updates.
I’m 1-3 years in my career, is this right for me?
This guidebook has been designed for people with 5+ years of work experience. You’re welcome to use the fundamentals, but people mid-senior in their careers will find most value.
How soon will I receive the guidebook?
Instantly! Zero waiting around.
Do you offer refunds?
Because of the digital nature of this guidebook, we’re unable to offer a refund.
Who do I contact to get help?
Any issues get in touch with admin@generalist.world.
Turn your diverse experience into your greatest advantage
… and make people see the HIGHT value you can provide!
